The fastest growing fields of study in business and management are changing every year. If you’re looking for an MBA with a specialization that will give you the best chance of getting hired, this list of in-demand specializations will help you make your decision.
1. Branding & Advertising-
Branding and advertising are two very important topics to focus on when looking at marketing, which is one of the most crucial parts of running a business. When you have a great brand, your customers will be more likely to purchase your products or services. You can also use branding as an effective way to attract potential employees when they see that you have a strong brand name. Advertising is any method used by businesses looking to increase revenue through more sales from existing customers or new customers who haven’t yet been exposed to their product or service offerings before making purchases themselves.
2. Banking Management-
Banking management is a specialization that focuses on the management of banking institutions. The focus of this specialization includes how a bank can operate in order to maximize profits, and how it should set up its business operations in order to achieve this goal. A recent study conducted by the UK’s Financial Conduct Authority shows that there are over 250,000 positions available in banking management and other related fields.
3. Business Leadership-
Business leadership is an MBA specialization that focuses on the application of management theory and practice to the business environment. This specialization helps you develop the skills you need to become a successful leader in your field.
Finance, entrepreneurship, and health care are just some of the industries where business leaders can make an impact. The field has several roles with very different responsibilities and requirements, ranging from entry-level positions all the way up to executive leadership roles at major corporations or start-ups.
4. Business Analytics-
The field of Business Analytics focuses on the application of data and statistical analysis to business problems, with an eye toward decision making. Business Analytics focuses on using data to understand how consumers behave, how customers interact with products or services, etc., in order to provide information that can be used to improve business decisions. In general, it uses quantitative methods (often based upon mathematical modeling) that are applied to large datasets for strategic decision-making or predictive analytics.
5. Digital marketing-
Digital marketing is the use of online platforms, mobile devices, and social media to market a business. It uses different tools like search engine optimization (SEO), social media advertising, and content marketing to reach potential customers on the internet.
Digital marketing can be used in combination with traditional marketing strategies such as direct mail, telemarketing and TV advertising to increase brand visibility or promote sales. Digital marketers track the performance of their digital ad campaigns using analytics software such as Google Analytics with some reporting software displaying real-time results within minutes after an ad campaign goes live.
6. Entrepreneurship-
Entrepreneurship is the practice of starting and running a business. It also refers to the process of creating something new, such as a product or service. Entrepreneurs are people who take on risk in order to make money by starting their own businesses. They use innovation and creativity to develop new ideas into profitable ventures, which requires sound planning, decision making and risk management skills.
7. E-commerce Marketing and Management-
Specializations in e-commerce marketing and management are a hot commodity. This specialization will teach you how to run an online business and help you develop strategies that your customers want. You’ll learn about the latest trends in e-commerce marketing, including social media, pay per click advertising and email marketing. This specialization also covers customer relationship management (CRM), business intelligence (BI) and operational management for e-commerce businesses.
8. Finance Management-
Finance management is a discipline that focuses on the financial aspects of running a business. It encompasses a wide range of skills, from managing budgets to working with investors and lenders to overseeing investments. As such, it’s an important specialization for anybody interested in starting their own business or making sure that their organization is doing well financially.
The skills needed for finance management vary depending on what you’re doing: if you’re managing investments for an organization, you’ll likely need some knowledge about accounting practices and basic statistics; if you’re running your own business, however, your responsibilities will be much broader (and probably more rewarding).
9. Financial Planning And analysis-
The financial planning and analysis specialization focuses on the financial aspects of business. It can be tricky to build a business if you don’t have a good understanding of financing, so it’s important for an entrepreneur to understand the basics before starting any new enterprise. Financial planning is also crucial when working with businesses or organizations that are already established.
The specialization focuses on four key areas: revenue cycle management, cost accounting, healthcare finance management and risk management and insurance coverage programs. These subjects deal with everything from billing patients at hospitals or managing insurance claims to calculating costs involved in providing healthcare services or investing money in savings accounts (so that it grows over time).
10. Foreign Trade and Global Business Management-
The program will provide you with the skills and knowledge to manage the global supply chain, particularly in the areas of foreign trade, international business development and risk management. The specialization is also useful if you want to work as an international trader or import/export manager.
11. Healthcare Management-
An online MBA in health care management can help you do just that. The field of health care management is growing, with a projected increase in jobs from 2012 to 2022. Health care managers are responsible for overseeing the efficient and effective use of resources necessary to provide high quality patient care. They work within hospitals, private practice offices and outpatient centers, insurance companies and government agencies.
12. Human Resource Management-
Human Resource Management (HRM) is the process of managing people within an organization. The HRM specialization focuses on this important field, which is growing in demand across many industries. The Human Resource Management specialization can help you develop skills that are useful in a variety of careers and industries.
Human resource management is a rapidly growing field, especially in the private sector, as organizations continue to focus on better understanding their employees and identifying ways to improve employee satisfaction and retention rates.
13. Information Technology Management-
Information Technology Management is the study of the application of information technology to business processes. IT Managers are responsible for making sure that organizations have access to their data, systems and networks. They manage all aspects of technology, including security, data storage and transfer, system maintenance, development and more.
IT Management focuses on the management of information technology resources—including acquisition, development, implementation and maintenance—and its role in enabling an organization’s strategy.
14. International Marketing-
International marketing is an important skill for business in the global economy. The demand for international marketers is expected to grow by 15% by 2022, making it one of the fastest-growing specialisations within business schools.
MBA students can learn how best practices are used by successful brands like Apple or Coca Cola in different markets around the world–for example, how they think about pricing products differently depending on cultural norms or how they use social media platforms like Facebook vs Instagram vs WeChat. This specialization will also teach you about global supply chains and how companies can benefit from sourcing materials abroad–for example by sourcing parts from China rather than making them locally (which saves money).
15. Investment Banking and wealth management-
Investment banking refers to businesses that help clients raise capital and facilitate transactions for businesses, governments, and other organizations. It involves activities such as underwriting new issues of stock or bonds and advising companies on mergers or acquisitions. The industry has traditionally been divided into two main sectors: incumbent banks (commercial banks) and diversified financial institutions (investment banks).
16. Marketing Management-
Marketing Management is a specialisation that deals with the process of marketing a business. It involves managing different aspects of marketing like market research, brand management, product development, pricing strategies and promotion.
Marketing managers are responsible for the entire marketing process. They identify consumer needs and requirements; develop strategies to meet these needs through various promotional activities; create brands that match consumer expectations; determine price structures for products or services based on quality and demand; monitor performance in terms of sales volumes/revenue generation against budgeted levels.
17. Mass Communication-
Mass communication is the study of the mass media and its effects on society. Mass communication can be defined as a process which creates messages to transmit through mass media outlets, such as newspapers, magazines, radio, television and cinema. Mass communication is often associated with news journalism (e.g., press agencies), entertainment (theatre arts) or advertising.
18. Media and Entertainment Management-
Media and Entertainment Management is a specialisation that is suited for those who want to work in the media and entertainment industry. It is a field that is growing at a rapid pace. It will be one of the most sought-after specialisations in the near future, as it covers a wide range of activities including content production, distribution and consumption; marketing and advertising; sponsorship, event management and brand partnerships; new media platforms such as mobile phones or tablets; and leadership roles within an organisation.
19. Operation and Production Management-
Operation and Production Management is the management of production processes in a way that maximises efficiency, effectiveness, and quality. It is a process that focuses on the efficient and effective use of resources to help the business achieve its goals. Operations management integrates all functions within an organisation to ensure they work together smoothly so they can create value for customers. This specialisation helps you develop skills that are essential in business today: strategic thinking; understanding of finance; ability to manage change; communication skills; ability to solve problems by analyzing data using quantitative methods.
20. Project Leadership Management-
Project Leadership Management is a specialisation in the field of project management. It is the study of the project management process, and the leadership and management of projects.
Project Leadership Management aims to equip students with an understanding of how to lead teams through complex projects, as well as skills in team building and conflict resolution. This specialisation allows you to apply your knowledge in real-world settings, so you can gain valuable hands-on experience while earning your degree.
21. Risk Management-
The Risk Management MBA specialisation teaches students to identify, evaluate and control risk within a company. The skills acquired by a student in this course are highly sought after by employers. These include the ability to understand how risks impact the financial performance of a company and how they can be managed effectively through best practices.
22. Strategic Management-
Strategic management is the process of planning and directing the overall strategy of a company or organization. It is concerned with the formulation and implementation of the overall corporate strategy. The goals, objectives, policies and plans are all part of strategic management.
It can be viewed as the highest level of decision-making in an organization, since it represents a systematic approach to identifying key opportunities and threats; developing competitive advantages; maximizing efficiency; building high performance teams; defining organizational culture; measuring performance—and then acting upon these decisions.
In conclusion, MBA specialisations are a great way to hone in on your skills and strengths so that you can work towards becoming an expert in your chosen field. There are many different types of degrees available for people who want to further their careers or enter into new ones altogether; just make sure that you do research beforehand so that you don’t end up wasting time and money on something that doesn’t interest or suit them.
