MBA in Event Management: Course, Admission, Syllabus, Colleges, Jobs, Salary 2024

MBA in Event Management

An MBA in Event Management equips students with the advanced knowledge and abilities required to succeed in the dynamic industry of event design and management. This curriculum applies business ideas to particular industry practices, including event marketing, logistics, risk management, and financial planning. Students learn how to plan complicated events, ranging from business meetings to large-scale festivals, as well as how to make strategic decisions and lead others. The degree also stresses networking and hands-on experience through internships and industry projects, preparing graduates for high-level careers in the event management business. An MBA in Event Management offers interesting employment options, making it an excellent alternative for ambitious event professionals.

MBA in Event Management Course Details

DegreeMaster
Full FormMaster of Business Administration
Admission ProcessEntrance and Merit-based
Eligibility CriteriaA minimum of 50% marks in graduation course from a recognized university
Average Course Fee60,000 – 4,00,000
Duration2 Years
Average Starting Salary4 – 6 LPA
Job RolesEvent Manager, Public Relations Officer, Promotion and advertising officer, Marketing Manager, Events Promotion Manager, Media Planning Manager, etc.

Why Pursue a Distance MBA in Event Management?

Pursuing an MBA in event management can be a game-changer for your career. Here’s why:

  1. Specialized Knowledge: An MBA in Event Management equips you with specialized skills in planning, organizing, and executing events, making you a valuable asset in the competitive event industry.
  2. Networking Opportunities: Engaging with industry experts and peers in a virtual setting can expand your professional network, opening doors to new opportunities and collaborations.
  3. Career Growth: Earning an MBA in Event Management can fast-track your career growth, leading to higher job roles and increased earning potential in the dynamic field of event management.
  4. Industry-Relevant Curriculum: MBA programs offer updated and industry-relevant curriculum, ensuring you stay ahead with the latest trends and practices in event management.

MBA in Event Management Step-by-step Admission Process in India

To secure admission for an MBA in Event Management in India, follow these step-by-step guidelines:

  1. Research Programs: Explore different universities offering MBAs in Event Management to find the best fit for your career goals. Look for renowned institutions known for their event management curriculum.
  2. Check Eligibility: Review admission criteria such as minimum academic requirements, work experience, and entrance exams like CAT or MAT.
  3. Prepare Documents: Gather all necessary documents including academic transcripts, letters of recommendation, and statement of purpose highlighting your interest in event management.
  4. Appear for Entrance Exam: Clear the required entrance exam with a competitive score to enhance your chances of admission to a reputed MBA program.
  5. Apply to Universities: Submit your applications to shortlisted universities before the deadlines, ensuring all documents are in order.
  6. Attend Interviews: Prepare for interviews with admission committees to showcase your passion for event management and why you are a suitable candidate.

MBA in Event Management Eligibility Criteria

To pursue an MBA in Event Management, individuals must meet specific eligibility criteria.

  • Candidates typically need a bachelor’s degree from a recognized university to apply for this program. Some institutions may require a minimum GPA or specific academic background related to business or event management.
  • Work experience in the events industry can be advantageous but is not always mandatory. Some universities might require candidates to have a certain number of years of professional experience in event planning or related fields.
  • Applicants may need to submit letters of recommendation, a statement of purpose explaining their interest in event management, and a resume outlining their work experience and achievements.
  • English proficiency tests such as TOEFL or IELTS may be necessary for international students or non-native English speakers to demonstrate their language skills.

Overall, the eligibility criteria for an MBA in Event Management program vary among institutions, so prospective students should carefully review the specific requirements of each university before applying.

MBA in Event Management Entrance Exams

Here is a list of entrance exams that could help you:

  1. MAT (Management Aptitude Test): Widely accepted by various institutes offering MBA programs, including Event Management specializations.
  2. CAT (Common Admission Test): A highly competitive exam for admission into prestigious B-schools, some of which offer MBA programs in Event Management.
  3. XAT (Xavier Aptitude Test): Another popular choice for MBA aspirants, with several top colleges offering specializations in Event Management.
  4. SNAP (Symbiosis National Aptitude Test): Conducted by Symbiosis International University, known for its MBA programs, including Event Management.
  5. GMAT (Graduate Management Admission Test): Widely accepted by business schools globally, including those offering specialized MBA programs like Event Management.

MBA in Event Management Distance Education

MBA in Event Management distance education is a specialized program that equips students with the necessary skills to excel in the dynamic field of event management. With a focus on strategic planning, marketing, budgeting, and execution, this program prepares individuals for a successful career orchestrating memorable events. Students pursuing an MBA in Event Management through distance education have the flexibility to study at their own pace while gaining valuable insights into the industry. The curriculum typically covers event design, risk management, hospitality, and industry trends to ensure graduates are well-rounded professionals. Upon completion of the program, graduates can pursue various career paths such as event planner, conference manager, or wedding coordinator.

MBA in Event Management: Top Distance Education Colleges

CollegeDescription
NMIMS Global Access School for Continuing Education (NGASCE)Known for its comprehensive curriculum and industry-relevant course material.
Symbiosis Centre for Distance Learning (SCDL)Offers a flexible MBA program in Event Management suitable for working professionals.
Amity University OnlineRenowned for its online MBA programs, providing a blend of theoretical knowledge and practical skills.
Indira Gandhi National Open University (IGNOU)Offers a distance MBA in Event Management focusing on experiential learning.
ICFAI UniversityKnown for its innovative teaching methods and industry tie-ups for practical exposure.
Pondicherry UniversityOffers an MBA in Event Management through its distance education wing, emphasizing real-world applications.
Annamalai UniversityProvides a well-rounded curriculum in Event Management through its distance MBA program.
Bharathiar UniversityKnown for its quality education and flexible learning options for MBA students.
IGNOU School of Management Studies (SOMS)Offers a specialized MBA in Event Management catering to the dynamic event industry.
Karnataka State Open University (KSOU)Provides a distance MBA program in Event Management with a focus on industry trends and practices.

Top MBA in Event Management Colleges in India

CollegeDescription
National Institute of Event Management (NIEM)Renowned for its specialized courses in event management, NIEM offers a comprehensive MBA program tailored for the industry.
Amity School of CommunicationWith a strong focus on practical experience, Amity provides students with hands-on training and industry exposure.
Indian Institute of Event Management (IIEM)Known for its rigorous curriculum and industry partnerships, IIEM equips students with the skills needed to excel in event management.
International Institute of Event Management (IIEM)Offering a global perspective on event management, IIEM’s MBA program prepares students for the international stage.
National Academy of Event Management and Development (NAEMD)NAEMD’s MBA in Event Management combines theory with practical knowledge, giving students a well-rounded education.

Top MBA in Event Management Colleges Abroad

Here is a list of 10 prestigious colleges abroad known for their excellence in Event management education:

Columbia Business SchoolINSEAD
London Business SchoolESADE Business School
IE Business SchoolHEC Paris
University of California, BerkeleyWharton School, University of Pennsylvania
Melbourne Business SchoolHong Kong University of Science and Technology

MBA in Event Management Syllabus

The MBA in Event Management program typically covers a wide array of subjects aimed at providing students with a comprehensive understanding of the events industry. The syllabus is structured to equip students with the necessary skills and knowledge to excel in this dynamic field.

Semester 1Semester 2
Event Planning and ManagementEvent Production and Logistics
Financial Management in EventsSponsorship and Fundraising
Marketing and Branding StrategiesRisk Management in Events
Business Communication SkillsStrategic Management
Semester 3Semester 4
Event Promotion and Public RelationsDigital Marketing for Events
Legal Aspects of Event ManagementInternational Events Management
Human Resource Management in EventsSustainability in Event Planning
Entrepreneurship in the Events IndustryThesis or Internship

MBA Event Management Top Recruiters

MBA in Event Management programs attract top recruiters looking for skilled professionals to manage successful events. Graduates from such programs are highly sought after by leading companies in the event management industry. Some of the top recruiters for MBA graduates in event management include renowned event planning agencies, corporate event departments of large companies, destination management companies, and experiential marketing firms. 

 These recruiters offer diverse job opportunities such as event coordinator, event manager, event marketing specialist, sponsorship manager, and more. With an MBA in Event Management, graduates gain a competitive edge in the job market and are equipped with the necessary skills to excel in the fast-paced and dynamic field of event management. 

Vision VivaahWizcraftWow Events
DNA entertainment networksFountainhead transmediaTafcon Group
Craftsman solutionSerconCox & Kings

MBA in Event Management Jobs and Salary in India

MBA in Event Management opens up diverse job opportunities in India. Here are 10 lucrative roles and their average salaries in the field:

Job RolesAverage Salary (per year)
Event ManagerINR 6-8 lakhs
Event CoordinatorINR 4-6 lakhs
Wedding PlannerINR 5-7 lakhs
PR ManagerINR 7-9 lakhs
Marketing ManagerINR 8-10 lakhs
Venue ManagerINR 5-7 lakhs
Experiential Marketing SpecialistINR 6-8 lakhs
Corporate Event PlannerINR 6-8 lakhs
Event Marketing ExecutiveINR 4-6 lakhs
Hospitality ManagerINR 7-9 lakhs

FAQs: MBA in Event Management

What is the significance of an MBA in Event Management?

An MBA in Event Management offers a unique blend of business acumen and event planning expertise, preparing individuals for leadership roles in the dynamic events industry.

What are the key skills gained through this program?

Students develop skills in marketing, budgeting, negotiation, and project management, crucial for organizing successful events.

How does an MBA in Event Management enhance career prospects?

Graduates can pursue diverse career paths such as Event Manager, Marketing Director, or Wedding Planner, with opportunities in corporate events, hospitality, and entertainment industries.

Are internships a part of the curriculum?

Many MBA programs in Event Management offer internships with event management companies, providing hands-on experience and valuable industry connections.

What makes a strong candidate for an MBA in Event Management program?

Strong candidates demonstrate creativity, organizational skills, and a passion for delivering exceptional experiences, aligning with the demands of the events industry.

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